Gulbadan

As most of you probably know, Nirala Sweets is the premier mithai brand in Pakistan, and is widely regarded (at least amongst posh upperclass burgers like you and me) as the best.

As some of you also probably know, Nirala's CEO and heir apparent of the empire built by dadajee Taj Din, the other day killed a little baby and put his parents in the hospital courtesy a pleasurable and relaxing drive on his fancy sports car. And then, as expected, he threatened the police with his own goons to register the case, which consequently hasn't been registered so far.

Now two of this guy's brothers were in the same school as me, and let me assure you, cars was all they cared about. :p

Anyway, I have been getting random sms's from people saying that Nirala products should be boycotted by us, to make sure the company is made to suffer for such blatant disregard of law and order. What is boggling my mind is that, assuming the boycott is implemented successfully, where will we get shaadi ke ladoo from in the wedding season that is upon us!

I was perusing Nirala's website, and I came across something very interesting:

"The core values, known as the Spirit of Nirala, have not changed over the generations. These values were and still are what makes Nirala the market leader.

1. Integrity
2. Innovation
3. Continuous improvement
4. Team Work
5. Social Responsibility"

Haha. Too good. Anyway, I am thankful that at least my intake of and passion for gulaab jamuns will remain unaffected, as I never went to Nirala for those in any case. Nirala's gulaab jamuns suck people!